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Hello There! Welcome to my Business Development Coaching Blog.

business guidance by women business coach erin garcia

5 things you should know about my blog.

  1. My blogs are not advice

  2. I don't write blogs so you'll blindly follow me

  3. I'm not a business guru or marketing hero, I'm a coach

  4. It's hard for me to write a blog and it's not why you think

  5. It is my intention that my blog be inspiring and insightful

Six Life-Changing Lessons I’ve Learned as a Business Owner

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Being a business owner is a life-changing role. I know that’s a broad statement, don’t roll your eyes at me, just keep reading. In the past decade, I’ve learned many things about myself – in business and in my personal life. When I started my own business in 2006, I knew I’d learn. I knew I’d gain skills and knowledge. What I didn’t know is how much I would learn about myself! Starting your own business and becoming your own boss – these are processes filled with so many opportunities for personal growth. After what I’ve learned, I might argue that these could be some of the most important lessons in life. Growth opportunities for a business owner go way beyond the start-up phase of a new business. After 11 years in business, I’ve come to realize that there is no end to the personal growth opportunities business ownership provides…

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Things to Include in Your Client Welcome Packet

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Creating a Great Welcoming Experience for Your Clients You can be the best business person on the planet, and the most efficient at what you do, but if you don’t have a great client experience from the start, it may be a struggle to keep them coming back. That positive client experience is what will keep clients coming back for more services. It is what can and will drive referrals. As a business coach, one of the most common things my clients ask me to help with is to clarify what their welcome process should look like. Personally, I know there are things that people do respond well to, and that can prove very useful for business owners interacting with new clients and customers. There are many different pieces in the client experience, but one of the first that a potential client experiences is your client welcome process. If you’re…

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Creating a Valuable Client Prep Form

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A Client Prep Form Can Simplify Your Work with Clients When it comes to building a relationship with a new client, business coaches and their new clients benefit from a bit of preparation. That’s why I encourage my business coaching clients to create valuable client prep forms. After coaching with women in a variety of service businesses I’ve come to realize that creating a client prep form is not always an easy task. I know that many of my business coaching clients experience frustration, overwhelm, and maybe even confusion when it comes to creating a prep form for their clients, and there are times, I’m sure when those feelings convince them to skip the prep form altogether. But, I feel like that’s a bit of a mistake. Four Reasons To Use a Client Prep Form A prep form is a key to ensuring that your clients are a good fit…

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What To Track In Your Business

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Numbers Don’t Tell the Whole Story if You’re Tracking the Wrong Ones In the online business world, numbers are important – everyone looks at social media followers, newsletter subscribers, and website visitors, and points to those as indicators of success. The truth is this: Female business owners are comparing themselves to others using the wrong “numbers” and then setting goals around those wrong numbers. Business owners are tracking things that don’t ultimately lead to “true business growth.” I know this, because I’ve been there. Many years ago, I heard this quote “what gets counted multiplies.” In many ways this has been true in my life and for my business. The challenge is knowing what to count and what you want to multiply. That’s why I’ve made spreadsheet after spreadsheet after spreadsheet. I believe strongly in tracking valuable information for my business. But what I discovered is that many of those…

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Why Would Women NOT Hire a Coach?

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Unlocking Sales Through Questions

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Selling is an anxiety-producing activity for many women who are running their own businesses. When those women try to sell their services, it’s not uncommon for female business owners to be overwhelmed, anxious, and stressed out when it’s time for them to ask a potential client to purchase their service or product. In the years that I’ve been coaching others, I’ve found that I don’t have enough fingers and toes to count the number of clients who say to me “I’m not good at selling myself.” Believe me, when I reply back to them “I’m glad you’re not good at selling,” they look at me like I’m crazy. You see I have a belief that as service providers it’s not our job to “sell” our potential clients anything. Rather, I believe it is our job to connect others to the services that they need in order to improve their circumstances.…

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Branding Affirmations for women business owners that need business branding tips

Branding Affirmations for Women Business Owners

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Branding is the backbone of your business.  It helps your audience recognize you no matter where you are. Affirmations about your brand (and your business’s personality) will keep you on target. Find a few affirmations that resonate with you and use them this month to stand out! I embrace my uniqueness and express it in my branding My brand is authentically me My brand reflects my true business vision My brand is client attractive My brand now reflects my true vision and my authentic self My brand reach is expanding Affirmation: a tool used to re-wire your brain and improve your mindset. LEARN MORE Change Your Brain Change Your Business Affirmation Kit for Women Business Owners includes: – over 200 affirmations – printable affirmation log sheet – tips for getting the most from the affirmations Get Your Kit Today! $14.97 This affirmation kit can be downloaded from your email right…

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Dream affirmations business ideas for starting your own business with women coach erin garcia

Dreams Affirmations

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Allowing myself to dream is good for my soul I allow myself to have a dream that is perfectly sized just for me My business supports my dreams Today I make time to dream, wish and believe Affirmation: a tool used to re-wire your brain and improve your mindset. LEARN MORE Change Your Brain Change Your Business Affirmation Kit for Women Business Owners includes: – over 200 affirmations – printable affirmation log sheet – tips for getting the most from the affirmations Get Your Kit Today! $14.97 This affirmation kit can be downloaded from your email right to your computer, tablet, or smartphone in PDF format! You don’t need a special eBook reader. You can also print it. Hard and softback copies are not available.

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18 things I love about coaching by Phoenix Business Coach erin garcia

18 Things I Love About Coaching

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I wrote a previous blog titled 18 lists of 18 things as a content inspiration article and this is one of the ideas I shared. Because I’m not a “do as I say, not as I do coach,” here’s one of my 18 lists of 18 things. So, I present to you… 18 Things I Love About Being A Coach: Seeing a client have an “aha” moment. You know the kind of moment I’m talking about. You see it when their face lights up because they just understood something in a way they hadn’t before, and now they know how to move forward. The creativity that coaching offers me. I love generating new coaching activities that provide my clients with insights ideas and solutions. It must be the old Early Childhood educator in me. I love creating an activity that provides an opportunity for new skills, and awareness to develop.…

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Confidence Affirmations

Confidence Affirmations

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A lack of confidence can damage your business and your self-worth. But using affirmations can cut out the negative self-talk and get your mind in a place of empowerment and tenacity. When you feel your confidence waning, add these affirmations to your daily routine.   I am capable of amazing things I am comfortable, calm and confident I am doing my best and learning to do better I am me and I am proud of me I am my own expert and it is safe for me to trust in me I am now embracing 100% of me I am on my way! I am ready and willing to share my talents with the world I believe in my ability to improve things for others I now choose to believe I have worth I now choose to walk into every meeting with 100% confidence I now recognize my ability to…

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What I’ve Learned About Myself Since Becoming a Business Owner

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Being a business owner is a life-changing role. I know that’s a broad statement, don’t roll your eyes at me, just keep reading. In the past decade, I’ve learned many things about myself – in business and in my personal life. When I started my own business in 2006, I knew I’d learn. I knew I’d gain skills and knowledge. What I didn’t know is how much I would learn about myself! Starting your own business and becoming your own boss – these are processes filled with so many opportunities for personal growth. After what I’ve learned, I might argue that these could be some of the most important lessons in life. Growth opportunities for a business owner go way beyond the start-up phase of a new business. After 11 years in business, I’ve come to realize that there is no end to the personal growth opportunities business ownership provides…

Read More...
How long does coaching take? starting a coaching business- coach erin garcia

How long does coaching take?

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This seems like a simple question, but the answer is complex and complicated. “Coaching” is not a one-and-done event like running a race, getting married or birthing a child. Rather, it’s an ongoing process that varies in length depending on: Your business and life goals What you need coaching around The type of coaching program you enroll in Other factors When doing your research on coaches and coaching programs, I recommend you focus on those “other factors.” I’ve found that there are four main factors to consider when looking at the length and time of an individual, one-on-one coaching program: number of sessions, frequency of sessions, length of time for each session and the overall length of the entire program. How Coaching Programs Are Designed Most coaches today follow a specific coaching program or model, one they were trained in either by another coach or a coaching school. These coaching…

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Which Coaching Program is Right for You?

Which Coaching Program is Right for You?

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You’ll remember my recent post about all the confusion surrounding coaching programs and program length. It’s enough to make even the most savvy women a bit befuzzled! Let’s dive in a little deeper and talk about how to determine which coaching program is right for you. Because let’s face it: It could be a part-time job, just finding the right one. Here’s what I recommend you do when searching for the right coaching program: Find the Right Coach Finding a coach who you can really connect with is a huge part of the puzzle. You need to make sure the coach you choose has a style, personality and philosophy that fit you and your personality. If you don’t connect with your coach, it really doesn’t matter how long the program is or how many sessions you have with her. You won’t enjoy the process and you won’t get the results…

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Networking Affirmations for Women Business Owners start up business ideas by business coach erin garica

Networking Affirmations for Women Business Owners

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Putting yourself out there in a networking meeting causes anxiety and stress in many of my clients. These affirmations will put you in the right mindset so you walk into your next networking meeting confident and ready to turn some heads. Start using them at least a week before your meeting for the biggest impact. (And I know that many of us work and network virtually. Use them for your next online call, too!) I am now comfortable and confident in connecting with others I consistently make connections that grow my business and myself I now easily connect my clients with services that help them grow I now meet the perfect people at the perfect times I am attracting positive and empowering support into my life and business I attract clients and gain referrals from my networking groups I clearly articulate my message at networking events I enjoy expanding my…

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Content Marketing Needs Consistent, High-Quality Content for Success- Coach Erin

Content Marketing Needs Consistent, High-Quality Content for Success

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If you don’t have a content marketing plan in place for the year or you’re finding that coming up with regular content is a struggle, this post may offer a little inspiration. Before I get into content creation ideas though, I want to talk a bit about content marketing and the role it can play in your business. Taken at face value, content marketing is a way to spread valuable information with your audience. But, let’s dig a little deeper. Stick with me, this will be worth it. Successful content marketing involves creating and sharing high quality content on a regular basis. You must be consistent to see success, like in many other areas of business and in life.  To be successful in business, you need to create connections with your potential clients and a wider audience of potential clients.   This sphere of marketing is about creating content that…

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Benefits of joining a business mastermind - Coach Erin

20 Benefits of Joining A Business Mastermind

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A Business Mastermind is a Powerful Tool to Learn and Grow There is absolutely no reason that you have to be a business owner in isolation. I know, sometimes it’s tempting to eschew socializing in order to concentrate on business when you’re just starting out, but that’s really not a good approach to take. It’ll lead to burnout, frustration, and anxiety before you know it. I know starting a business takes a lot of time and energy. I know sometimes friends and family members just don’t fully understand where you’re coming from. Those are two excellent reasons for a business owner to join a mastermind group! So What Is A Mastermind? A mastermind is a group of individuals who come together to offer support and accountability, and to exchange ideas. There’s no denying that sometimes you need to be moved out of your comfort zone to better yourself and improve…

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Marketing Affirmations with phoenix business coach erin garcia

Marketing Affirmations

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When our message doesn’t get the attention we think it should, self-doubt creeps in. These affirmations are designed to push away the negative thoughts about your marketing and to give you the confidence you need to keep on pushing. Before you write your next blog or email newsletter, repeat these to yourself a few times.   My marketing aligns with my clients and increases my success My business card is a client magnet I captivate my ideal clients/customers It is getting easier and easier to market my business I am an amazing marketer I continue to tap into more of my creativity and my marketing reflects it I am a client magnet I am amazing at marketing I am attracting clients each and every day I am client attractive I believe in myself which makes promoting myself and my value easier My clients freely and easily share their experience with…

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The Power of Content, and of Lists, to Inspire business owners- erin garcia

The Power of Content, and of Lists, to Inspire

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Content, content, content! It’s a huge topic of conversation, and often that conversation centers on how to create more of it, more often. There’s a huge reason for that. There’s no content marketing plan if there’s no content to put out in some format to reach your current and potential customers. That makes it kind of tough to sell, doesn’t it? I truly believe that blog content is a powerful thing.  It offers many benefits for service providers, in ways that may not be so obvious. Those benefits include: Higher ranking in search engines: This comes thanks to blogging efforts, if the content has been optimized properly, using the appropriate keywords, using them naturally and writing high quality content. Broad usability and flexibility: The content you create can be used in a variety of ways. You can post on multiple social media platforms, on your own website via your blog,…

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Money Affirmations for Women Business Owners by coach erin garcia

Money Affirmations for Women Business Owners

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If your finances aren’t where you want them to be, stress and self-doubt creep in. These money affirmations will help to clear your head and adjust your mindset so your bank account doesn’t drive your business decisions or run your life.   Business flows to me in abundance Being rich is ok Budgeting my money is easy for me to do Each day I see my wealth and know I deserve it and more My sales are ever-increasing I am a money magnet I am receiving prosperity in expected and unexpected ways I deserve a profitable business I give myself permission to be prosperous I now create an income that supports my financial security and freedom I now embrace the word “budget” with love I now feel confident and happy when I check my bank account balance It is safe for me to save money Money is pouring into my…

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Things to Include in Your Start-Up Business Budget business ideas for new owners with coach erin

Things to Include in Your Start-Up Business Budget

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3 Categories to Include in Your Business Budget and Why You Should Think of a Budget Different Way In business, budget is not a dirty word. A budget is a tool that helps you to allocate your resources. A budget is a tool that helps you ensure your business’ future. For a startup, money may be tight. You’ve probably heard though, that to make money, you have to spend money. This is possible if you’re intentional about the cash that goes out, and the cash that comes in. And I believe a budget helps a business owner to be intentional about what they spend and how they spend it. There’s this popular notion that it is possible to start a business without spending money. As a coach I’m not fond of that message. I’m not sure who started the message, or where this crazy message started. But I do know…

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During my Clarity Creator, Erin was able to take what I felt was disorganized thinking or a brain dump, and pull out key information, providing clarity.  We spent much of our time combing through client intake processes, examining what happens first, second, third etc. We also clarified who my clients are, and talked about building service packages. I gained a lot of clarity!

My session felt very comfortable and exceeded my expectations. If you’re thinking of working with Coach Erin, I would definitely encourage you to do so. The little time I've spent with Erin has been valuable and solidified my desire and decision to proceed further with coaching.

- Bridget Jablonski : Phoenix, AZ

email: erin@ecoacherin.com        phone: (602) 499-4825        photo credit: Crystal Clear Photography